Most supercar manufactures leave us wondering all the time how much does it really cost to run a supercar launch, from the Geneva Motor show to local launches at your nearest dealership.
Steve Sutcliffe from Autocar has been out to southern Spain to test the new Mclaren 650S and after reviewing the car himself, he was left wondering how much does it actually cost Mclaren to run such an enormous event. In the Grand scheme of things and the publicity Mclaren get from it big as well.
From 10-20 guests and a hotel from £600-£1500 Mclaren even went to the expense of flying each guest out to Spain. In total it cost the company around £270,000 for the weekend but we’re guessing from Mclaren it’s probably pocket change!
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